Open Wervendag 24
Deliverables/services
360°
Credits
Client
Embuild
After a successful edition in 2023, Open Wervendag (or ‘Open Construction Day’) was banking on us for another 360° campaign to honour the construction industry. This year, we showed exactly how much we have to thank them for, because every single construction carries thousands of stories - our stories.
The school where you met your best friend, the bridge you cycle over every morning, your very first own house: we made sure to not just tell these stories, but bring them to life in convincing and personal ways with a manifesto, videos, banners, reporters on site, radiospots and more - who knew a building could make us cry, right?
